Massachusetts Department of Public Health, Massachusetts Tobacco Cessation and Prevention Program
Parents have started to take notice: Big Tobacco is marketing flavored tobacco products to their children. Fruit and candy flavored cigars, smokeless tobacco, e-cigarettes, and other products are highly popular within youth populations. MORE’s “GET OUTRAGED!”campaign motivated Massachusetts parents to support restrictions on flavored tobacco products to adult-only tobacco stores. The campaign resulted in over 10,000 unique page views on the campaign’s landing page.